Top pixels live pixel sites:
As the owner of a pixel based web site I decided to
do a little research to ascertain whether or not I should continue to promote
Arts-Crafts-HobbiesandDIY
using the present pixel page as the home page, or if it would be more beneficial
to find a new angle by replacing the pixel grid with a standard home page, thus
eliminating the grid as the first thing that visitors see when they enter the
site.
I decided that the best way to do this was to randomly pick 1000 pixel
based URLs, then visit each site in order to find an average result.
A) How many of the thousand still existed
B) How many pixels they had sold on their main pay per pixel grid.
C) Had they abandoned the Pixel site and replaced it with a sponsored page/parked
domain or
D) Had they just disappeared into oblivion.
To save time and avoid visiting the same URL‘s I
randomly selected a Million Pixel Directory then followed random links on the list.
The lists I chose to use were
www.pixelsitelinks.com
and
www.thepixelwars.com.
I also decided that in order to give me a more accurate assessment with regard
to the type of pixel site I own, I would try to stick to a basic pay per pixel
grid format. I know there are millions of variations on the concept but I
decided that the standard grid option was probably the best option for me.
I
would also only use sites that showed stats with regard to the amount of
pixels sold as this could give me some idea of their popularity as click through
counters and advert stats are not always that reliable as server crash's,
backups and general hardware/software problems can all dramatically effect
the results. Not to mention of course what I call clocking which is the easiest way
to up the stats on a page and get yourself higher up the list.
I also decided
that I would ignore Error 404 reports (page cannot be found) as from my own
experience they can be caused by a simple spelling mistake in the URL. I also ignored the
forbidden, unauthorised, or do not have permission message type pages although I
have never really understood why anyone would advertise a site in the public
domain only to inform you that you were unauthorised or forbidden to view it. I
also chose to ignore any
blank pages because I had no idea of their intended content.
Very early indications were showing that the
million dollar homepage concept was perhaps not "the new black" of advertising at all, but
was in fact what we all suspected. Nothing more than a one hit wonder.
I'm not saying that every site will fail, I'm determined mine won't but early
indications are looking pretty bleak.
Within the first 19 Top URLs I began to notice a continual occurrence of sponsored/parked domain pages or errors.
By the time I had hit the 100 mark I had
only found 38 sites that still had a pixel grid displayed as the
homepage despite being in the top 100 URLs. This meant that just over a third
were still live. 35 sites were displaying a sponsored page in one form or the
other and the remaining 27 were coming up as server errors (mainly ERROR 500 Internal
server error) which indicated that perhaps they were no longer live and had
indeed disappeared into oblivion.
By 200 I had only managed to find another
27 live
sites displaying a grid. Things were not looking good. There were another 28 sponsored
pages, along with 45 server errors .This gave a total of just 65 live grids
out of 200 URLs.
Not to be put off I ploughed on through the lists
until I reached 502. By this time I had only managed to find another 118 live
grids giving me a total of 183 pixel sites still running out of what should have been 502.
This meant that only 36.5% of all the URLs I had visited still
existed as pixel sites. 27.3% were sponsored pages with 32.5% being Error 500
along with 3.7% coming came back
as various other error reports
Pixel sites: 183 pages = 36.5% Sponsored pages:
137 pages = 27.3% Error 500: 163 pages = 32.5%
Other Errors: 19 pages = 3.7%
I kept on going
reaching 600 URL's but I could still only find another 15 sites that still
displayed a grid. There where 47 sponsored ad pages, 36 Error 500 pages plus
another 2 Error 504 pages.
However not to be put off, and not being a quitter I
continued to the 1000 page target as that is what I had decided on.
By the 1000th URL I had only found 273 URL's with live pixel
grids like the one displayed on my home page. That was just over 27%, a truly
disappointing and yet a very realistic account of what I and millions of others
surely expected from the start. Admittedly I had come across a few different
concepts on the idea along the way but even they were so few and far between
they wouldn't have had that dramatic effect on the figures if I had counted them
as well.
Totals from 1001 URL's
Live pixel sites. 27.28%
Sponsored pages. 35.06% Error 500.
35.06% Other Errors. 2.60%
Results from 502 to 1001
Pixel sites: 90 pages = 18% Sponsored
pages: 214pages = 42.88% Error 500: 188 pages = 37.67% Other Errors: 7 pages = 1.4%
A lot of other URLS on the lists were displaying standard
home pages, redirects or new sites under the same names which indicated that
these people had already realised that the million dollar homepage would
never catch on. For me the figures below draw the same conclusion.
Almost 74% of 1001 URL's were no longer there in the form
of a grid.
In total 28,746,131 pixels had been sold giving an average
of 105,297.18 pixels sold per live grid. That meant on average 105 squares
had been taken per grid. This also meant that realistically out of 1000
million dollar home pages only enough pixels had been sold to almost fill 29
grids. This was also ignoring the fact that possibly a large number of the
adverts were self placed, in the form of affiliate or friendly placement.
Conclusion:
From the above results, despite being what seemed a great
idea to me at the time of purchase, my milliondollar homepage site
was not going to produce the desired results that I had hoped for. People
and companies did not want to risk their hard earned money on pixel
advertising despite all the efforts I was putting in on a daily basis. I had
contacted hundreds of thousands of Art, Craft, Hobby and DIY sites to
introduce my site. I had made what I considered to be great offers on my
prices, I was constantly praised by potential customers for my
professionalism and straight to the point approach, but was I earning an
income from it? NO. There was no way I was going to see a reasonable return
for my efforts unless I could find an alternative approach or use for the
grid.
I have, since publishing this report noticed that
more sites currently on the live pixel list are now returning ERROR 500 reports
and so will for my own benefit continue to monitor their progress.